Brilliant and at the same time brief history of what we now call Content Marketing, that in fact begins in 1880s. Again and again we see that new fancy terminology does not necessarily mean new reality.
“If you’re interested in downsizing your online footprint, a tool called deseat.me could be a huge help,” wrote David Z. Morris on Fortune.com website last November (full article at: http://fortune.com/2016/11/26/social-media-downsizing-tool/) If you use Gmail as your primary email account, “log in to Deseat.me through Google, and the service will do a deep dive into your records and pull up every social media site, mailing list, and online store you’ve ever signed up […]
A future version of Google Chrome may include a built-in adblocker, designed to prevent the most intrusive online adverts from being displayed on users’ computers and smartphones by default, The Guardian writes. What motivation can a company whose business is based on advertising have to take such a step? The move could help avoid users adopting more aggressive, adblockers, the paper explains. https://www.theguardian.com/technology/2017/apr/20/google-chrome-adblocker-feature
An issue that would not have risen should the current Google had chosen to be a part of the polite society. Which they clearly decided not to join. I find it quite amusing, that after Google spent almost four months defending their position that videos on YouTube teaching users how to remove our watermark from our photos (protecting our intellectual property) are non-removable, one of the authors of the videos […]
Usualy I read how useless Facebook is for “spreading the message”. But here is an interesting study how to work with Insights data to grow the organic reach. By Jim Belosic at Search Engine Journal. Let Your Facebook Organic Reach Grow in a Month | SEJ.
Drones are used not only to kill, but also to capture – news footage and other creative stuff. Quite a few European News Agencies now own or use a drone for photography and video. This example is worth seing. Almost 30 years after one of the biggest industrial catastrophies of all time: A Drone Over Chernobyl – 3 minutes. http://www.diyphotography.net/check-apocolyptic-footage-chernobyl-taken-drones-eye-view/
Jeff Tomin gave his five tips on how to respond to negative reviews online in an article on Shelly Palmer’s blog: 5 Quick Tips on How to Respond to Negative Reviews Online — Shelly Palmer. While one can devise any number of quick tips, the most important is – as Jeff Tomin writes – to understand that while responding we speak not only to the one unhappy customer but to all […]
Journalists often claim that social media, such as Twitter and Facebook, have become important news sources, but have they? Researchers from Charles University in Prague studied Czech media to establish to what extent traditional journalistic methods are being replaced by social media platforms. More on the study here
Presenting the awards to the masters of Czech press photography… Looking forward to next year. http://www.ceskenoviny.cz/zpravy/czech-press-photo-ma-snimek-z-pocatku-ukrajinskeho-konfliktu/1134324